Adam is a former journalist whose background encompasses newspapers, TV, radio and digital; he was one of the small team that helped establish the BBC News website as one of the most popular news sources in the world.
Since leaving the BBC he has worked with businesses, individuals and the public sector, helping clients understand how journalism is changing with the proliferation of digital channels. His clients include law firms, major brands like John Lewis, Avis car rental and some of the world’s biggest drinks companies.
He specialises in media and presentation training and in the production of content including videos and podcasts.